Market background and core data
The global camping economy is experiencing structural growth. In 2025, the core market size of China's camping economy is expected to exceed 248.3 billion yuan, driving the scale of upstream and downstream industries to exceed 1.4 trillion yuan. As a core category of camping equipment, the market size of outdoor lighting is expanding rapidly as the penetration rate of camping increases. Data shows that the global LED outdoor camping light market size will reach 160 million US dollars in 2024, and is expected to increase to 270 million US dollars by 2031, with a compound annual growth rate of 7.9%. Among them, portable camping lights have become the hottest product of the year for wholesalers due to their unique product characteristics, and their market share accounts for more than 35% of the outdoor lighting sub-category.
Analysis of the core advantages of portable camping lights
(I) Portability: Lightweight design reshapes the outdoor experience
Volume and weight optimization: In 2025, mainstream portable camping lights are made of aviation aluminum and high-strength ABS materials, and the weight of a single light is generally controlled between 300-500 grams. For example, Beishanren's 2025 portable light weighs only 191 grams. Compared with traditional camping lights (average weight of more than 800 grams), portable lights can be easily stored in the side pocket of a backpack to meet the needs of lightweight camping.
Folding and telescopic design: Alibaba platform data shows that 76% of portable camping lights support folding or telescopic functions. For example, the popular "2025 New Multifunctional Retractable Tent Camping Light" achieves a compact size of 145mm×65mm×191mm through a magnetic structure, and the storage volume is reduced by 60% compared to fixed lamps.
(II) Versatility: Deep adaptation to scenario needs
Innovation in lighting mode: portable lamps are generally equipped with multiple dimming levels (strong light/weak light/strobe/SOS), such as the male wolf tent lamp, which provides 42 LED patches and supports 12-16 hours of battery life. Some high-end products (such as the Mijia separated main and auxiliary lamps) use magnetic suction design to achieve independent use of the main lamp (300 lumens) and the auxiliary lamp (50 lumens), taking into account long-range and atmosphere lighting.
Cross-border function integration: 62% of portable lamps integrate USB charging function, such as the "2025 new multifunctional outdoor camping lamp" with a built-in 6600mAh battery, which can reverse charge mobile phones. The solar charging model supports DC charging and solar panel dual modes, and the battery life is increased by 40% in a power-free environment.
Environmental adaptability: IP65 waterproof rating has become standard, and our products can work stably in heavy rain environments.
(III) Supply chain and cost advantages
Industry cluster effect: Zhongshan concentrates 87% of China's camping light production capacity. Our company is an excellent supplier in Zhongshan. Welcome to consult. Large quantity and good price.
Analysis of market driving factors
(I) Iteration of camping consumer groups
The rise of family users: In 2025, family camping accounts for 58%, and the "one light for multiple uses" feature of portable lights (lighting/emergency/children's night light) meets the needs of multiple scenarios.
Novice-friendly design: Lightweight and easy-to-operate features reduce the threshold of use. For example, the upgraded version of Decathlon BL40 achieves 400 lumens brightness adjustment through single-button control, and the repurchase rate reaches 73%.
(II) Product innovation and technology upgrade
Material revolution: Graphene coating improves waterproof performance.
Smart interconnection: Some products support APP control, and brightness and color can be adjusted remotely.
(III) Environmental protection and sustainable trends
Popularization of rechargeable batteries: 92% of portable lanterns use 18650 lithium batteries, with a cycle life of more than 2,000 times, reducing waste by 70% compared to traditional alkaline batteries.
Penetration of solar technology: Solar portable lanterns have grown by 150% in the European market, and their environmental protection properties meet the EU REACH certification requirements.
Conclusion
The explosive growth of portable camping lanterns is essentially a microcosm of the transformation of the camping market from "equipment stacking" to "scene experience". It is necessary to grasp the three major trends of lightweight, multi-functionality and environmental protection, and find a balance between supply chain integration and product innovation. With the popularization of smart dimming and photovoltaic technology, portable lanterns are expected to become "smart terminals" in the field of outdoor lighting, and continue to lead market changes.
